What is a Senior Living Placement Franchise?
A senior living placement franchise is a home-based business where you help older adults and their families find the right senior living options—such as assisted living, memory care, or independent living communities.
You act as a local advisor and matchmaker, guiding families through a stressful and emotional decision.
🧓 What you actually do
As a senior placement franchise owner, you typically:
• Meet with seniors and their families
• Assess care needs, budget, location preferences
• Recommend appropriate senior living communities
• Coordinate tours and introductions
• Support families through the decision process
You’re not providing medical care — you’re helping families navigate choices.
💼 How the business makes money
You are usually paid by the senior living communities, not the families.
• When a senior moves into a partner community
• The community pays you a referral fee or commission
This means families typically receive your service at no cost, which makes it very attractive.
Senior Placement Franchise
✅ Why It’s Popular as a Home-Based Franchise
Low overhead – no storefront
Flexible schedule
Mission-driven work (helping families during emotional times)
High demand with the aging population
Can often be run solo at first
Most owners work from:
Home office
Coffee shops
Senior communities
Family homes
💰 Income Model (Typical)
Paid by senior living communities (not families)
One placement can generate $3,000–$6,000+
Income grows as referral partnerships increase
Recurring referrals from hospitals, rehab centers, elder-law attorneys, and
👤 Ideal Owner Profile
This business fits people who are:
Good listeners and relationship-builders
Comfortable networking locally
Compassionate but business-minded
Organized and follow-up driven
Interested in community outreach and marketing
Paid by senior living communities (not families)
One placement can generate $3,000–$6,000+
Income grows as referral partnerships increase
Recurring referrals from hospitals, rehab centers, elder-law attorneys, and social workers.
I have many Home-based Senior Care Franchises available in most markets around the country! For more information and availability in your area, visit my website at: www.OpportunityYou.com or give me a call at 724-875-8050 for a no obligation conversation!